Proper Wins policy centre

Privacy Policy

How Proper Wins handles player data, order records, responsible play data and privacy rights.

UK only18+Last updated: June 2026

Privacy Policy

Proper Wins is committed to protecting personal data and handling information in line with UK data protection requirements, including UK GDPR and the Data Protection Act 2018.

Information we collect

  • Name, email address, phone number and billing/contact details
  • Account registration, login and account balance information
  • Orders, entries, ticket numbers, game reveals and prize results
  • Cash wins, credit wins, refunds, credit-back promotions and promotional rewards
  • Spend limits, cool-off requests, self-exclusion requests and responsible play records
  • Communication records, support queries, complaints and verification records
  • IP address, device, browser, security and technical information
  • Marketing consent, email engagement and communication preferences

How we use your data

  • To run competitions, instant win games, ticket allocation and prize reveals
  • To process orders, payments, refunds, credits and account balances
  • To contact winners and arrange prize verification or payment
  • To provide support, resolve disputes and handle complaints
  • To operate responsible play tools including limits, cool-offs and restrictions
  • To prevent fraud, misuse, chargebacks, duplicate abuse and security issues
  • To comply with legal, tax, accounting and regulatory obligations
  • To send marketing only where permitted by consent or applicable law

Payment information

Payment details are processed by payment providers. Proper Wins does not store full card details.

Lawful basis

We process data under contractual necessity, legal obligation, legitimate interests and consent where applicable. Legitimate interests may include fraud prevention, player protection, record keeping, platform security and business reporting.

Responsible play data

Where you set a spend limit, request a cool-off, self-exclude, raise a gambling or play-related concern, or trigger a player protection review, we may retain relevant records to help apply those protections and evidence our decisions.

Data sharing

We may share information with payment processors, website hosting providers, email providers, analytics providers, fraud prevention tools, professional advisers, regulators, law enforcement or service providers where necessary. We do not sell personal data.

Marketing

You will only receive optional promotional marketing where you have opted in or where permitted by law. You can unsubscribe or withdraw consent at any time.

Data retention

We keep information only as long as needed for competition administration, legal obligations, accounting, complaints, fraud prevention, responsible play records and dispute handling.

Your rights

You may request access, correction, deletion, restriction, objection or withdrawal of consent where applicable. Email support@properwins.properwins.co.uk.

Complaints

If you believe your data has been mishandled, contact us first so we can review the issue. You may also complain to the Information Commissioner’s Office.